UBruno Szywinski akasebenzeli, abonisane, abambe izabelo, okanye afumane inkxaso-mali kuyo nayiphi na inkampani okanye umbutho onokuzuza kweli nqaku kwaye akabhengezi naluphi na ulwalamano olunxulumeneyo ngaphandle kokuqeshwa kwakhe kwezemfundo.
Ukuba uthenge i-smart TV entsha kule minyaka imbalwa idlulileyo, mhlawumbi ubunendawo ekude eneendlela ezimfutshane ezicwangciswe kwangaphambili njengeqhosha le-Netflix elikhoyo ngoku.
Indawo ekude yeSamsung inoyilo lwemonochrome enamaqhosha amancinci eNetflix, Disney +, Prime Video, kunye neSamsung TV Plus.Indawo ekude ye-Hisense igqunywe ngamaqhosha amakhulu ayi-12 anemibala ethengisa yonke into ukusuka eStan naseKayo ukuya kwiNBA League Pass kunye neKidoodle.
Emva kwala maqhosha kukho imodeli yoshishino enenzuzo.Umboneleli womxholo uthenga amaqhosha anqumlayo akude njengenxalenye yesivumelwano nomvelisi.
Kwiinkonzo zokusasaza, ukuba kude kubonelela ngamathuba okuthengisa kunye nendawo yokungena efanelekileyo kwiiapps zabo.Kubenzi beTV, inika umthombo omtsha wengeniso.
Kodwa abanini beTV kufuneka baphile neentengiso ezingafunwayo ngalo lonke ixesha bethatha indawo ekude.Kwaye ii-apps ezincinci, kubandakanya ezininzi eOstreliya, zikwimeko engalunganga kuba zihlala zinexabiso elingaphezulu.
Uphononongo lwethu lujonge kulawulo olukude lweTV ka-2022 ukusuka kwiintlobo ezintlanu eziphambili zeTV ezithengiswa eOstreliya: iSamsung, i-LG, i-Sony, i-Hisense kunye ne-TCL.
Sifumene ukuba zonke iiTV eziphambili ezithengiswa eOstreliya zinamaqhosha anikezelweyo eNetflix kunye nePrime Video.Uninzi lukwaneDisney + kunye namaqhosha eYouTube.
Nangona kunjalo, iinkonzo zasekhaya kunokuba nzima ukufumana ukude.Iibrendi ezininzi zinamaqhosha eStan kunye neKayo, kodwa nguHisense kuphela onamaqhosha eABC iview.Akukho mntu une-SBS kwi-Demand, 7Plus, 9Now okanye 10Play amaqhosha.
Abalawuli baseYurophu nase-UK bafunda i-smart TV market ukususela ngo-2019. Bafumene ubudlelwane bezoshishino obukrokrelayo phakathi kwabavelisi, amaqonga kunye nezicelo.
Ukwakha kule nto, urhulumente wase-Australia uqhuba uphando lwakhe kunye nokuphuhlisa isakhelo esitsha sokuqinisekisa ukuba iinkonzo zendawo zifumaneka ngokulula kwii-TV ezihlakaniphile kunye nezixhobo zokusasaza.
Esinye isindululo esiqwalaselwayo kukuba "kufuneka unxibe" okanye "kufuneka ukhuthaze" inkqubo efuna ii-apps zemveli zifumane unyango olulinganayo (okanye olukhethekileyo) kwiscreen sasekhaya se-smart TV.Ukhetho lwaxhaswa ngentshiseko liqela le-lobby ye-Free Television Australia.
I-TV yasimahla ikwaxhasa ukufakwa okunyanzelekileyo kweqhosha le-TV yasimahla kuzo zonke izilawuli ezikude, ezibuyisela abasebenzisi kwiphepha lokufika eliqulethe zonke ii-apps zasimahla zevidiyo ezifunwayo: ABC iview, SBS On Demand, 7Plus, 9Now, kunye ne-10Play..
Okungakumbi: Amaqonga okusasaza kungekudala kuya kufuneka atyale imali ngakumbi kwiTV yaseOstreliya kunye necinema, enokuba ziindaba ezimnandi kumzi bhanyabhanya wethu.
Sibuze ngaphezulu kwe-1,000 labanikazi beTV baseOstreliya ukuba ngawaphi amaqhosha amane anqumlayo abanokuwongeza ukuba banokuphuhlisa awabo ulawulo olude.Sabacela ukuba bakhethe kuluhlu olude lwee -apps ezikhoyo ekuhlaleni okanye babhale ezabo, ukuya kuthi ga kwezine.
Eyona idumileyo yi Netflix (ikhethwe yi-75% yabaphenduli), ilandelwa yiYouTube (56%), iDisney+ (33%), i-ABC iview (28%), iVidiyo eyiNkulumbuso (28%) kunye ne-SBS kwi-Demand (26%). ).%).
I-SBS On Demand kunye ne-ABC iview zezona nkonzo kuluhlu lwe-apps eziphezulu ezingafumani rhoqo amaqhosha azo okulawula kude.Ke, ngokusekwe kwiziphumo zethu, kukho ingqiqo eqinileyo yezopolitiko yobukho obunyanzelekileyo bosasazo lwenkonzo yoluntu ngendlela enye okanye enye kwii-consoles zethu.
Kodwa kuyacaca ukuba akukho mntu ufuna ukuba iqhosha labo leNetflix liphazamiseke.Ke ngoko, oorhulumente kufuneka banakekele ukuqinisekisa ukuba ukhetho lwabasebenzisi luthathelwa ingqalelo xa kulawula ii-smart TV kunye nolawulo olukude kwixesha elizayo.
Abaphenduli kuphando lwethu baphinde babuza umbuzo onomdla: Kutheni singenakuzikhethela iindlela ezimfutshane zolawulo olukude?
Ngelixa abanye abavelisi (ngokukodwa i-LG) bevumela ukwenziwa ngokwezifiso okulinganiselweyo kolawulo lwabo olukude, eyona ndlela iyonke kuyilo lolawulo olukude ijolise ekwandiseni ukwenziwa kwemali ngophawu kunye nokumiswa.Le meko ayinakwenzeka ukuba itshintshe kwixa elizayo.
Ngamanye amazwi, ukude kwakho ngoku kuyinxalenye yeemfazwe zokusasaza zehlabathi kwaye kuya kuhlala kunjalo kwikamva elibonakalayo.
Ixesha lokuposa: Jul-11-2023